About Us

Dave Lubelczyk: President

Dave is a branding columnist, business author, brand dynamics consultant and President of IMAGEidentity, LTD.

For over twenty years, he has provided creative and consulting services to large corporations, non-profit organizations, and small start-up companies.

Dave uses his own unique blend of organizational development and brand incubation to grow his clients’ businesses.  He currently assists a multitude of companies in all types of industries to create extraordinary experiences for both their customers and employees.

Dave’s first book, MYOB: mind your own brand is a collection of articles designed to make the reader think differently about their brand and he is currently putting the finishing touches on his next book The Brand Percolator.

Dave holds a Bachelor of Science degree in Business Administration and Marketing from Bryant University, and has completed several advertising design courses at Rhode Island School of Design.

Project Teams

IMAGE identity is a virtual firm which builds unique teams based on the scope of the assignment. Unlike firms that rely solely on the staff at hand, we call upon our extensive network of expert professionals. By leveraging our resources and strategic partnerships, we are able to handle any specific client need by assembling the ideal team for a project.